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How to Invest in the Megatrend Asian Consumption?

Asian consumption and the new middle class have long been identified as investment megatrends. Despite external factors such as slowing global growth and escalating trade tensions, Asia’s long-term consumption outlook is positive, says Joohee An, Senior Portfolio Manager at Mirae Asset Global Investments. It represents a multi-decade growth story that is still in its early stages. But what are the drivers for consumption growth in Asia and in which countries and industries do investors find attractive investment opportunities?